June 4, 2020

I completely get why everyone decided it was a no-brainer to do webinars when we first went into lockdown …. It’s a frictionless sales tool which perfectly capitalises on people being ‘stuck’ in front of their computers - a captive market.

However, 12 weeks later (give...

May 4, 2020

I was dismayed how many schools in the UK were very reluctant to use Video conferencing technology to engage with pupils. So I decided to put together a video with three tips to encourage schools during home school lock down

April 17, 2020

These few weeks have shown the best and worst of industry. We have Lego factories moulding protective face shields, Burberry re-tooling their factories to make protective masks and gowns, LVMH producing hand sanitizers, Decathlon converting diving masks into respirator...

November 26, 2018

It’s official, the UK is now a smartphone society. And the emergence of Augmented Reality (AR) is bringing this technology even further into our lives. In fact, it’s really taking off; over one billion augmented-reality capable devices are expected to be in existence b...

September 18, 2018

The new versions of reality

Virtual Reality (VR) and Augmented Reality (AR) are transforming the way we experience the world. Set to be worth up to £354.3 million by 2020, there’s no way to say for sure just how much disruption VR/AR will bring, but it’s here, and it’s...

July 3, 2018

Popular books, hit films and TV series, characters from graphic novels, and even toys can all be translated into the digital space, allowing fans to immerse themselves in their favorite fictional worlds — and adding new income streams and brand extensions for the intel...

June 8, 2018

The Paris region Snapchat filters achieved a staggering 5.7 million views after being shared by Snapchatters via Chat or Stories.

Firmly on tourists’ must-see list, there’s no doubting the enduring status of Paris as one of the world’s most popular and beautiful capital...

June 5, 2018

If cities are so smart, then why does it take me 18 steps on a website to report a blocked drain? 

There are some great examples of interesting technology (smart street lamps in Barcelona and smart bins in Dubai, for example), but has there been any meaningful change...

March 6, 2018

When you think of smart cities, what springs to mind? Do you think of talking cars and robots? Things you thought you’d only see in sci-fi movies are now actually happening. The question is, how is modern technology going to change the way our most densely populated ci...

December 19, 2017

It’s time to shift the starting point of how and why TV shows are made. The technology is out there to make TV a richer, more immersive, searchable and sharable experience, borrowing and developing ideas from social media and the video games industry to produce somethi...

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Paris launches Snapchat campaign during the city’s Fashion Week

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