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British Museum - 'Museums of the Future' project:
The British Museum
IRM was tasked with strategic evaluation and business modelling of the assets of the British Museum. Our main focus was to exploit the museum's assets on digital platforms for a global audience, to create revenue generating opportunities. This was as part of the 'Museums of the future' project - a project for museums across the UK to capitalise on the opportunities currently offered by new investment and new ideas.
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