Stop running endless webinars? Its time to re-think ....
I completely get why everyone decided it was a no-brainer to do webinars when we first went into lockdown …. It’s a frictionless sales...
Why are schools afraid of Video
I was dismayed how many schools in the UK were very reluctant to use Video conferencing technology to engage with pupils. So I decided to...
COVID-19 Innovation; some industries have literally re-tooled, whilst tech giants have stagnated!
These few weeks have shown the best and worst of industry. We have Lego factories moulding protective face shields, Burberry re-tooling...
Warning: Free-to-play gaming… or the wolf in sheep’s clothing!!
Whilst it’s obvious to a gaming aficionado like me, the government and society as a whole, seem to be sleepwalking into a disaster....
From Slim Shady to The Natural History Museum - 5 ways AR is bringing experiences to life
As Augmented Reality (AR) is becoming cheaper and easier to create, the possibilities for visitor experiences, sponsorship opportunities...
Why businesses can’t afford to ignore AR
It’s official, the UK is now a smartphone society. And the emergence of Augmented Reality (AR) is bringing this technology even further...
Using VR/AR technology, museums can make falling visitor numbers a thing of the past
As vital institutions of society that both educate, and record and preserve history, museums help to shape our community and cultural...
How VR and AR could change the way we view history
The new versions of reality Virtual Reality (VR) and Augmented Reality (AR) are transforming the way we experience the world. Set to be...
IP owners are too cautious, and it’s stifling creativity in games
Popular books, hit films and TV series, characters from graphic novels, and even toys can all be translated into the digital space,...
How Paris turned Millennials into ambassadors for the city
The Paris region Snapchat filters achieved a staggering 5.7 million views after being shared by Snapchatters via Chat or Stories. Firmly...